Tuesday, 21 January 2014

Focus Group (For Music Magazine)



I conducted a focus group for my music magazine with a target audience between the ages 13-19. From the questionnaire I did on surveymonkey.com, I was able to find the people that liked the two genres of music I wanted to carry forward and put into my music magazine. Those genres being pop and indie. I asked my focus group a few questions, roughly nine and this helped me have in mind what I want my magazine to look like or at least have a brief idea. The equipment I used to film this interview was my iPhone 5, as the quality is very good.

Quotes from the focus group: 'The colours on the front cover of the indie pop magazine are quite bold which stand out for me' 'The cover page of the indie pop magazine is very clear and an easy read' - The feedback and quotes from the focus group will further allow me to know what my audience look for on the front cover of an indie pop magazine visually. This also helps me know what colour and price readers expect when it comes to buying an indie pop magazine.

http://youtu.be/rh1Oq2nMBZg

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